Videos and Podcasts: It’s About Storytelling, Not the Platforms
Dan Dunlop, Jennings, and Jared Johnson, Shift.Health Content Network
It's easy to get so caught up with the details of video and audio platforms, that we ignore the power of the story itself. Podcasts and video series have the power to strengthen healthcare brands, but getting lost in the weeds can result in storytelling that falls flat. In this session, learn how to produce a better show by focusing on the authenticity of the story and the way you make your audience feel, rather than getting lost in the weeds of the platforms.