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Red Privet

About Us

Red Privet is a research-driven customer experience agency that helps organizations such as Johns Hopkins Medicine, Duke Medicine, Penn State Hershey Medical Center, and Geisinger Health System deliver the best digital experience to their customers – be it the quickest, most convenient, or most empathetic one possible. Combining immersive research, thoughtful design and innovative execution, Red Privet partners with its clients to create solutions that help people navigate healthcare with confidence.  It’s called Design for Real Life℠.

Red Privet’s proprietary methodology for “design thinking” helps companies solve their most complex customer experience challenges and improve the effectiveness of their digital channels such as websites, portals, social media, and mobile applications by better understanding their customers. Their perspective relies on a few core beliefs

  • Design is a process, not an output
  • Keep users at the center of the process and business goals at the forefront
  • Use research to eliminate guesswork and speculation
  • Iteratively design, assess, and test to build confidence in the design and reduce project risk

Red Privet has won numerous design awards and earned a spot on the 2014 Inc. 5000 list of fastest growing companies.

Areas of Expertise

  • Journey Mapping
  • Personas
  • User Experience
  • Design
  • Contextual Marketing
  • Enterprise Websites
  • Secure Web Portals
  • Mobile Apps
  • Usability Testing
red privet

Contact Us

Matt Hummel
(717) 260-5239


Years Experience
in Healthcare

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