Crossing the Bridge: From Volume to Value
Our 2016 Fall Conference was held in historic downtown Charleston, SC. During the conference, attendees were invited to navigate the changes in healthcare that will take us from Volume to Value. We heard from leading experts as they shared their insights on some of the most significant changes ahead. Our thought-provoking keynote speakers, panel discussions, creative strategy session and educational breakout sessions provided one of the best opportunities in the Southeast for healthcare marketing professional to share best practices and network with colleagues.
To conference attendees, thank you for joining us. We hope you gained valuable information that will cause you to want to join us year after year. If you were unable to attend, below are just a few of the many exciting presentations you missed. We hope you will be able to join us in Asheville, NC at our 2017 Fall Conference!
Featured Presentations
What Today's Healthcare Consumer Wants - Alan Jackson, The Jackson Group
Matching the Right Patient to the Right Provider- Matt Stark, Kyruus
Be Heard in a Noisy Marketplace by Living out Your Brand Story - Spence Hackney, Proclaim Interactive
Step Inside the Exam Room - Logan Stewart, OrthoCarolinas
Andy Says 1-2-3 Campaign - Sharon Jackson, SRHS
How a CRM Campaign Caused growing Pains - Angela Poindexter, Roper St. Francis
How to create a (nearly free) internal communication measurement program - Katie Gillespie, Novant
