Welcome to CHPRMS, the Carolinas Healthcare Public Relations & Marketing Society
For 50 years, CHPRMS has provided exceptional educational and networking opportunities for highly skilled professionals in various disciplines, including healthcare marketing, advertising, public relations, digital engagement, communications, fundraising, physician relations, and community relations.
2024 Wallie & Golden Tusk Award Winners Announced
The Carolinas Healthcare Public Relations and Marketing Society honored more than 50 organizations across the Carolinas with awards for excellence during the society’s annual conference and awards banquet Thursday, Nov. 21, in Charleston. Check out of 2024
October Lunch & Learn
As marketers, we live in a golden age of user tracking and analytics tools. New ways to understand traffic, conversions, and bounce rates crop up daily. It’s a barrage of important statistics. Dizzying, but important.
In this session, we’ll answer these questions and explore:
• How to master the science of studying user behavior.
• Why you can’t trust opinions about digital products.
• Which marketing investigation tactics don’t work.
• How to plan the evolution of your site the right way.
• How to know for sure when you’ve really made things better.
Once you understand how to learn from real users, you’ll supercharge your marketing efforts and never look back.
Conference Sponsors
“The conference is awesome, but it’s also these Lunch & Learns. It’s making that LinkedIn connection... We’re all in the same boat. We have the same mission in mind, which is representing patients and showcasing caregivers. So it’s so important to have likeminded people doing the same roles that you can reach out to. That networking and camraderie is gold.”