2023 Best of Show Award Winner

• “Monarch - Understanding Addition and Developmental Disabilities Video Series” by Kelso Communications

2023 Wallie Award Winners

Annual Report

• Hospital or Health System: “Roper St. Francis Health Alliance Annual Report” by Roper St. Francis Healthcare

• Hospital or Health System: “Investing in Those Who Care - Report to The Community 2022” by Beaufort Memorial Hospital

• Non-Hospital and Nonprofit Organizations: “Mid-Atlantic Emergency Medical Associates - 2022 Annual Report” by Fogg Media

Blog/Vlog

• Hospital or Health System: “LexWell Blog and eNewsletter” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “The CEENTA Blog” by Charlotte Eye Ear Nose & Throat Associates, P.A.

Direct Mail

• Hospital or Health System: “UNC Health Neurosurgery Direct Mail” by UNC Health

• Non-Hospital and Nonprofit Organizations: “iLASIK - "Lucky You" Postcard” by Graystone Eye

Graphics/Illustration

• Hospital or Health System: “UNC Health Awareness Day Graphics” by UNC Health

• Non-Hospital and Nonprofit Organizations: “Flights & Bites Banner” by Carolina Caring

Logo

• Hospital or Health System: “LexSupport” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “Riversong Pediatric Palliative & Hospice Care Logo” by Four Seasons, The Care You Trust

• Non-Hospital and Nonprofit Organizations: “Logo Design - Mountain Valley Hospice” by Jennings Health

Online Advertising

• Hospital or Health System: “CHS Today Wellness Partnership w/ Roper St. Francis Healthcare” by Roper St. Francis Healthcare

• Hospital or Health System: “OrthoCarolina x Luquire "A Better Choice" Online Advertising Campaign” by OrthoCarolina

• Non-Hospital and Nonprofit Organizations: “LifeCare Answers” by Lower Cape Fear LifeCare

Outdoor

• Hospital or Health System: “Lexington Medical Heart and Vascular Center – Kayaker” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “H is for Hiring Billboard Campaign” by South Carolina Hospital Association

Photography

• Hospital or Health System: “ECU Health Medical Center – Panoramic Photograph” by ECU Health

Podcast

• Hospital or Health System: “Beating Incurable: One man’s Battle Against Cancer” by Novant Health

• Non-Hospital and Nonprofit Organizations: “Compassionate Conversations” by Hospice of Rockingham County, Inc.

• Non-Hospital and Nonprofit Organizations: “AMOREM's Veteran Voices” by AMOREM

Poster

• Non-Hospital and Nonprofit Organizations: “Pet Peace of Mind: Pet Calendar” by Carolina Caring

Print Advertising – Campaign

• Hospital or Health System: “Carolina Women's Physicians Vista” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “CEENTA - Charlotte Business Journal Healthiest Employers Advertisement” by Charlotte Eye Ear Nose & Throat Associates, P.A.

Print Advertising – Single

• Hospital or Health System: “Our Home, Our Health” by MUSC Health

• Non-Hospital and Nonprofit Organizations: “Our Gift is an Act of Love Series” by AMOREM

Radio Advertising – Campaign

• Non-Hospital and Nonprofit Organizations: “LifeCare Answers” by Lower Cape Fear LifeCare

Radio Advertising – Single

• Non-Hospital and Nonprofit Organizations: “H is for Hiring Radio Spot” by South Carolina Hospital Association

Research

• Non-Hospital and Nonprofit Organizations: “Mountain Valley Hospice Brand Assessment” by Jennings Health

Special Event Material

• Hospital or Health System: “FirstHealth Cancer Center Opening Publication” by FirstHealth of the Carolinas

• Non-Hospital and Nonprofit Organizations: “Bring Nothing Fundraiser” by Carolina Caring

Television Advertising – Campaign

• Hospital or Health System: “Lexington Medical Heart and Vascular Center: Life Renewed” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “Tryon Medical Partners 2023 Television Campaign” by Kelso Communications

Television Advertising – Single

• Hospital or Health System: “OrthoCarolina x Luquire Ace Dad” by OrthoCarolina

• Hospital or Health System: “OrthoCarolina x Luquire Helen” by OrthoCarolina

• Non-Hospital and Nonprofit Organizations: “Mountain Valley Hospice Brand TV Spot” by Jennings Health

Traditional Publications

• Hospital or Health System: “CONNECT: A Quarterly Report of UNC Health Johnston” by Johnston Health

• Non-Hospital and Nonprofit Organizations: “CEENTA Surgery Booklet QR Cards” by Charlotte Eye Ear Nose & Throat Associates, P.A.

Video: Short-format Series

• Hospital or Health System: “Lexington Medical Center Care Now” by Lexington Medical Center

• Non-Hospital and Nonprofit Organizations: “Monarch - Understanding Addition and Developmental Disabilities Video Series” by Kelso Communications

Video: Single - Other

• Hospital or Health System: “ECU Health Stroke Awareness Month (SAM) Animated Video” by ECU Health

• Non-Hospital and Nonprofit Organizations: “Mountain Valley Hospice Brand Launch Video” by Jennings Health

Video: Single - Patient

• Non-Hospital and Nonprofit Organizations: “AppOrtho Patient Story – Greg Fox” by Jennings Health

Video: Single - Physician

• Hospital or Health System: “Dr. Hage Aneurysms” by Novant Health

• Non-Hospital and Nonprofit Organizations: “Dr. Glenn Golaszewski Brand Video - Mountain Valley Hospice” by Jennings Health

Web Design

• Hospital or Health System: “LexMed.com/Academics” by Lexington Medical Center

• Hospital or Health System: “Southeast Georgia Health System Website and Team Member Portal Redesign” by Southeast Georgia Health System

• Non-Hospital and Nonprofit Organizations: “Four Seasons Care New Website” by Four Seasons, The Care You Trust

Writing Project

• Hospital or Health System: “Novant Health Healthy Headlines” by Novant Health

• Non-Hospital and Nonprofit Organizations: “Mountain Valley Brand Manifesto” by Jennings Health

2023 Golden Tusk Winners

Foundation/Fundraising

• Hospital or Health System: “United Way” by Lexington Medical Center

• Hospital or Health System: “Becoming ECU Health Foundation” by Vidant Health Foundation

Health & Wellness Promotion Campaign

• Hospital or Health System: “Breast Cancer Awareness” by Hampton Regional Medical Center

• Non-Hospital and Nonprofit Organizations: “Understanding Addiction and Developmental Disabilities” by Monarch

Image/Brand Marketing Campaign

• Hospital or Health System: “New Hanover Regional Medical Center Rebranding Campaign” by Novant Health

• Non-Hospital and Nonprofit Organizations: “Becoming ECU Health Foundation” by Vidant Health Foundation

• Non-Hospital and Nonprofit Organizations: “Mountain Valley Hospice Video Brand Campaign” by Jennings Health

Internal Relations, Employee Recognition and Employee Engagement

• Hospital or Health System: “Five to Thrive: Driving Employee Engagement through Bite-Sized Gamification” by Novant Health

• Non-Hospital and Nonprofit Organizations: “Employee Brand Launch Video - Mountain Valley Hospice” by Jennings Health

Marketing on a Shoestring Budget

• Hospital or Health System: “Northern Urgent Care - Sometimes Life Just Hurts” by Northern Regional Hospital

• Hospital or Health System: “Novant Health Kernersville Medical Center Heart & Vascular Lab Opening” by Novant Health

• Non-Hospital and Nonprofit Organizations: “iLASIK - Lucky You” by Graystone Eye

Online/Social Media Campaign

• Hospital or Health System: “Athletic Training Month: Atrium Health Musculoskeletal Institute” by Atrium Health

• Non-Hospital and Nonprofit Organizations: “American Board of Orthopaedic Surgery Twitter & Instagram Campaign” by Jennings Health

Public Relations

• Hospital or Health System: “FirstHealth Cancer Center Grand Opening” by FirstHealth of the Carolinas

• Non-Hospital and Nonprofit Organizations: “Language of Love Content Marketing Program” by Jennings Health

Recruitment/Retention/Referral

• Hospital or Health System: “HR Customer Relationship Management/Website/Campaign” by MUSC Health

• Hospital or Health System: “ECU Health Travel Staffing and International Nurses” by ECU Health

• Non-Hospital and Nonprofit Organizations: “H is for Hiring Campaign” by South Carolina Hospital Association

Service Line Marketing Campaign

• Hospital or Health System: “Women's Health - Let's Talk Campaign” by Novant Health

• Non-Hospital and Nonprofit Organizations: “We Make House Calls” by Four Seasons, The Care You Trust

Special Event

• Hospital or Health System: “Summerville Medical Center's 30th Anniversary” by Summerville Medical Center

• Non-Hospital and Nonprofit Organizations: “Tryon Women’s Center Open House” by Kelso Communications